I know this might seem strange, based upon my obsession with using process and controls to create a scalable business, but it’s a valid question. Can you damage your sales function by having too much control and if so why?…
Blog Archives
Sometimes even your biggest clients have to go.
This might sound like heresy but deep down you know it’s true. What do you do if the biggest tree in the orchard stops bearing fruit? You try everything to make it start again but nothing works. Worse still,…
Tagged with: Business, clients, Letting clients go
Posted in 5 Client Management, Blog, Sales Account Management, Sales Relationships
Posted in 5 Client Management, Blog, Sales Account Management, Sales Relationships
3 banging reasons everybody needs to blog
Considering writing a blog? Here are my top 3 reasons why you should dive right in and make a start.
Can you grow your business on referrals alone?
The truth is you can but it’s a risky, very risky, strategy. Depending solely on referrals is risky because you can’t control the number, type, frequency or quality of the leads you receive. You can decide not…
Tagged with: Finding New Prospects, referrals
Posted in 2 Prospecting, Blog, Sales Lead Generation, Sales New Business
Posted in 2 Prospecting, Blog, Sales Lead Generation, Sales New Business
Video For Business: 5 Tips To Get You Started
Video is becoming increasingly important in the world of business. In a 2016 HubSpot survey, 43% of consumers wanted to see more information delivered by video. If you’re not already it’s probably time to embrace video. But people have the…
If you don’t play with fire you’re going to get burned
Playing with fire means you’re doing something different; something new, something that might fail at first. If you’re doing what you did last week, last month, last year you’re playing it too safe. Truth is, as you read this one…
How I Nearly Killed My Company
Guest post by David Friel, Managing Director of the Entrepreneur Handbook. Five years ago I started my media company. About three years ago I had reached a point where revenue was heavily positive, we’d gained two serious investors and the…
3 questions to ask at networking events
Let’s face it, the typical ‘networking events script’ can be both predictable and dreary. “So, what do you does you company do then?” “And what’s your role?” “Do you come here often?” – well maybe not this one but you…
USPs – giving a client a reason to choose you: Part 2
Supposing you want to strengthen your product’s Unique Selling Points (USPs) but you aren’t allowed to change the core offering.
USPs – giving prospects a reason to choose you: Part 1
Standing out from your competitors helps you win more business and is achieved by promoting your Unique Selling Points or USPs.