Flair Business Growth Programme – Online Growth Club

Modules are released following each scheduled programme day.

Please note that only members of the current programme are able to access the online content.

Module 1	Foundation
Unit 1	1.1 Foundation Unit - Introduction
Unit 2	1.2 Flair Revenue Factory
Unit 3	1.3 Relationship Pipeline
Unit 4	1.4 CRM
Unit 5	1.5 Getting The Most Out Of The Programme
Unit 6	1.6 '5' Quick Sales Wins
Unit 7	1.7 Sales Terms
Module 2	New Leads
Unit 1	2.1 New Leads - Introduction
Unit 2	2.2 Ideal Client Profiles
Unit 3	2.3 Introduction to Social Media
Unit 4	2.4 Your Online Image
Unit 5	2.5 Finding Qualified New Leads
Module 3	Starting The Relationship
Unit 1	3.1 Starting The Relationship - Introduction
Unit 2	3.2 Key Target Contact Types
Unit 3	3.3 Currencies
Unit 4	3.4 Latch-Keys
Unit 5	3.5 Elevator & BBQ Speeches
Module 4	Standing Out
Unit 1	4.1 Standing Out From The Crowd - Introduction
Unit 2	4.2 Creating A Head Turning "Wow!" Proposition
Unit 3	4.3 Client Feedback Audit
Unit 4	4.4 Unique Selling Points
Unit 5	4.5 Differentials
Unit 6	4.6 Sili Features
Module 5	Conversion Tools
Unit 1	5.1 - Introduction To Conversion Tools
Unit 2	5.2 - Sales Collateral Audit
Unit 3	5.3 - Broadcast Communications
Unit 4	5.4 - ROI Events
Unit 5	5.5 - Multimedia Awareness
Module 6	Conversion Campaigns
Unit 1	6.1 Conversion Campaigns Introduction
Unit 2	6.2 - Conversion Overview
Unit 3	6.3 - "Holding" Contact Regime
Unit 4	6.4 - Monitoring Your Progress
Unit 5	6.5 - Conversion Campaigns
Module 7	Preparing To Pitch
Unit 1	7.1 Preparing To Pitch Introduction
Unit 2	7.2 Important Prospect Data
Unit 3	7.3 Prospect Meetings
Unit 4	7.4 Tracking Revenue Opportunities
Unit 5	7.5 7 Easy Cheats For A Standing Ovation
Module 8	Making The Pitch
Unit 1	8.1 Making The Pitch Introduction
Unit 2	8.2 Buying Styles
Unit 3	8.3 Buying Motives
Unit 4	8.4 Pitching For The Business
Unit 5	8.5 Negotiation Techniques
Unit 6	8.6 Active Listening
Module 9	Client Cultivation
Unit 1	9.1 Client Cultivation
Unit 2	9.2 Client Account Mapping
Unit 3	9.3 Client Care Programme
Unit 4	9.4 Cross, Link And Up-Selling
Unit 5	9.5 Lapsed Client Revival (CPR)
Unit 6	9.6 Post Pitch Positioning
Module 10	Building The Sales Team
Unit 1	10.1 Building A Sales Team
Unit 2	10.2 Sales Roles & Responsibilities
Unit 3	10.3 Growth Team Audit
Unit 4	10.4 Refrigerator Recruitment
Unit 5	10.5 Recruiting A Great Sales Team
Unit 6	10.6 On-Boarding New Sales Staff
Unit 7	10.7 Caveman Personal Development
Module 11	Managing The Sales Team
Unit 1	11.1 Managing The Team
Unit 2	11.2 Leadership & Management
Unit 3	11.3 Motivating Your Sales Team
Unit 4	11.4 BD Management Reports
Unit 5	11.5 Sales Meetings
Unit 6	11.6 Delegation
Module 12	Perpetual Improvement
Unit 1	12.1 Perpetual Improvement
Unit 2	12.2 Objectives, Strategy and Tactics
Unit 3	12.3 Productisation
Unit 4	12.4 Running Productive Workshops
Unit 5	12.5 Life After Flair